…DeSinco pledges commitment through financial supportAs local beauty queen Vena Mookram gears up for the international pageant in China, the 18-year-old will on Sunday launch Guyana’s first Fitness Park and Diabetic Centre at Avenue A, Diamond New Housing Scheme, East Bank Demerara.This announcement was made during a presentation ceremony on Monday, during which DeSinco Trading pledged its commitment to this venture by offering financial support.While addressing the gathering, Mookram explained the objectives of the undertaking: “The Miss World Pageant is not just a beauty pageant, it is a pageant of purpose. All of the contestants are asked to take up a social cause and try their very best to intervene and come up with a solution to reduce this problem. I have decided to undertake the Beauty with a Purpose project of Diabetes PreventionRepresentatives of DeSinco Trading joined by Miss World Guyana Vena Mookram and Inter-Guiana Games gold medallist Jemiecia Scottthrough diet and exercise.”The 2017 queen highlighted that the establishment of the Fitness Park and Diabetic Centre was one of the main components of her project.Presenting the cheque on the company’s behalf was DeSinco’s Marketing Manager, Mark Kendall.“Diabetes is a very chronic disease in Guyana and the more we are educated and the more focus on this platform will make us even more aware of what diabetes really is. Your (Mookram’s) contribution is definitely significant at this time,” he noted in indicating what prompted the company’s involvement.Kendall further extended best wishes to the Miss World delegate as she embarks on her journey to represent Guyana on the international stage, stating, “I know you have been doing a lot of work and your platform tells a lot.”The launch of the Fitness Park and Diabetic Centre is set for Sunday, September 10 at the Diamond location, and will facilitate the staging of a medical outreach.The Park will be opened to the public, while the Centre, which will operate on a weekly schedule, will serve the medical needs of persons within the environs, with the primary focus of preventing diabetes. As such, it will be operated by the Diabetes Association of Guyana.Given that the Beauty with a Purpose Campaign carries the most weight at the Miss World Pageant, this grand venture will be a significant boost as Mookram competes along with scores of beauties from across the world. The Guyanese queen is set to take the international stage on November 18 as she vies for this year’s Miss World crown.Meanwhile, also awarded by DeSinco Trading at the ceremony on Monday was Jemiecia Scott, the daughter of an employee.Scott, a student of The Bishops’ High School, has represented Guyana at the Inter-Guiana Games for the past two years. On both occasions, the young woman copped gold medals in the shot-put and discus events.She too expressed gratitude to the business establishment and thereby indicated that she would continue to represent Guyana at the annual games.